At Graviz we help our clients enhance brand equity. Our view is that solutions and great ideas are always found in the same place – in the close proximity of a problem. And they are both born through the same process:
1. Identify the crucial problem to solve. We have developed an analysis tool, actually it’s a Telescope, to pinpoint the problem more accurately.
2. Find a new insight – a new angle of attack. Based on the findings in step 1, we discuss strategies and propose activities to address the identified challenges.
3. Colliding the problem and insight head to head gives birth to the idea. Or as we prefer to call it - the creative phase. In which we produce result generating and efficient creative work in all channels.
4. Execute the sh*t out of it. Using the right tools and the right activation plan will finally elevate the idea into greatness